The innovator’s guide
to the music business
Livestreaming
Extended Play: Music livestreaming’s total (un)addressable market
September 20 2021
Only 5% of the U.S. general population has attended a virtual concert or livestreamed performance in the past year, and only 5% of the U.S. general population plans to attend a virtual concert or livestreamed performance in the upcoming year.
Marketing
The à-la-carte artist: How Drake uses variability to provide each fan with a unique experience
September 14 2021
Advertising
How Spotify’s new advertising strategy impacts artists
August 13 2021
Artists
Why so many music producers are starting their own Discord communities
September 07 2020
Quote of the Week
“I like this idea of the flow of music rights and royalties being structured in smart contracts, and that really being a flow in real time, as opposed to these brick units every few weeks or months.”
— Matthew Chaim
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