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Artists and their teams are increasingly prioritizing access to specific data on listener consumption habits and demographics in their DSP strategies.
By and large, artists are still limited in terms of what they can present to new listeners or fans on DSPs beyond just their music.
There’s never been a more fruitful time to build in music AI.
Sony Computer Science Laboratories has been quietly experimenting with creative AI tools for over 35 years. Crucially, they are also one of the only music AI research groups that already has a direct collaborative relationship with a major label.
A comprehensive introduction to the state of music data and the pivotal role it plays in digital music marketing — from high-level strategy and benchmarking to discoverability, fan development, and more.
Connecting artists and fans is one of the most critical functions of the music industry. It’s also facing an onslaught of new challenges, as technology expands fandom into a hyper-speed, 24/7 business.
Understanding the opportunity in “emerging markets” is not just about completing marketing checkboxes on consumption numbers, dollars, or shiny features. It’s about appreciating the unique cultural, social, and economic nuances that shape local tastes, consumption patterns, and creative innovations over time.
TuneCore has become one of the most vocal music-industry stakeholders when it comes to AI, taking a stance that is equal parts proactive and cautious.
A comprehensive introduction to music streaming platforms, their underlying payment models, and their consequences for artists’ career and release strategies.
Last week, we were joined for a Water Cooler interview with Alex Brees, CEO of un:hurd — a platform which allows independent artists to create and automate targeted marketing campaigns.
Next-gen ventures such as the metaverse, interactive livestreaming, and chat apps want to re-center the music industry around fans — a move that could make artists and businesses more financially self-sufficient.
It’s as much about distribution as it is about creation.