Artificial intelligence
Breaking down the music AI tech stack
January 25 2023

Last week, our community got an inside look at bleeding-edge music AI tools from Harmonai, the open-source music AI arm of Stability.ai, and Pollinations, a company focused on creating more accessible interfaces for existing AI models.

Starter Packs
Starter Packs: Music/Web3 data
January 23 2023

Data literacy is table stakes for making smart decisions about how to grow music careers and brands, and Web3 shouldn’t be any different.

Artificial intelligence
Why music AI companies are not flirting with copyright infringement
January 18 2023

After interviewing several music AI startup founders, key differences have emerged in how music AI companies are building out their tech stacks compared to companies building visual- or text-based AI tools.

Web3
Web3 and music rights: Our community weighs in
January 15 2023

2022 closed with a dynamic debate in the #web3 channel of the Water & Music Discord server about the role of aggregation and traditional IP law in the music NFT landscape.

Starter Packs
Starter Packs: New tech, old rights
January 09 2023

A new series unpacking essential foundational concepts for navigating music and tech.

Marketing
Request for support: The unexpected labyrinth of music marketing ROI
January 05 2023

Outlining the challenges we’ve faced in attempting to build a public database of music marketing ROI benchmarks, and what they reveal about the way the music industry measures growth and success.

Web3
NFTs de Música en LATAM: Principales aprendizajes
December 21 2022

Entender el universo alrededor de los NFTs de música de Latinoamérica tiene múltiples implicaciones: no solo es comprender la actualidad de una tecnología que puede cambiar las maneras de consumo cultural a nivel global, es además la posibilidad de visibilizar en tiempo real cuales son los principales aprendizajes que dejan las experiencias ya realizadas en este paradigma y con esto una primer foto sobre la capacidad de adaptación de los proyectos de música con la utilización de las tecnologías actuales. 

Gaming
The most underrated music and gaming collaborations of 2022
December 15 2022

Highlighting the most impressive music and gaming collaborations you might have missed in 2022 — including the key features that made these collaborations so remarkable, how they were activated and monetized, and what you can learn from them.

Web3
Sidechain: Music NFT streaming apps under fire, FTX fallout impact, and songwriter challenges in Web3
December 11 2022

Capturing the W&M community’s unique, early-adopter, critical pulse on the music/Web3 landscape, backed by ongoing reporting from our Web3 research team that you won’t find elsewhere.

Community
Attack / Decay / Research / Release: Mapping community with FWB
December 08 2022

From August 12–14, 2022, Water & Music and Friends With Benefits (FWB) joined forces to explore the nature of IRL <> URL communities through a collaborative workshop at FWB Fest, where attendees came together to document how they would map the communities they are a part of.

Careers
CC: Hiring resurgence for virtual events and music data analytics
November 25 2022

Our dedicated editorial vertical covering the future of work in the music business.

Gaming
The Score: How Beatstar generated $73M in revenue — including $16M to rightsholders — in year one
November 21 2022

In September 2022, Space Ape Games announced that its mobile rhythm game Beatstar had generated $73 million in revenue — and shared over $16 million of its income with rightsholders, in a revenue-share model that is almost unheard of in the video game industry.