Category: Social media

Metaverse
Meeting in the musical metaverse: Expectations vs. reality
July 11 2022
Cutting through the hype to present tangible, focused opportunities for growth and improvement around one of the most in-demand and fundamental use cases for musical metaverse experiences today: Having fun with friends.

$STREAM
Analizando el sentimiento de fans sobre lanzamientos de NFTs de música
March 11 2022

$STREAM
Analyzing fan sentiment of music NFT drops
December 17 2021

Charts
Anatomy of a modern pop fanbase: How fans use data to build their own music marketing powerhouses
June 07 2021

Artists
Olivia Rodrigo and the fall of Disney’s music machine
January 27 2021

Afrobeats
How Nigerian fandoms helped center the #EndSARS movement
January 11 2021

Artists
Why hyperpop artists are flocking to Matter
December 07 2020

Streaming
The biggest misconceptions about TikTok music marketing
November 23 2020

Artists
Gen Z’s take on the future of new music discovery
November 04 2020

Artists
Why so many music producers are starting their own Discord communities
September 07 2020

Artists
How music professionals use data to market new releases
August 31 2020

Artists
The direct-to-fan tech stack for artists
August 22 2020